Print Media Monitoring

The rising popularity of electronic and online media sources has not affected the impact of print media in the least. In India alone, there are currently more than 1 lakh newspapers, periodicals, magazines. On a global scale, the number of print media sources runs into the millions. Tracking and monitoring all of these print publications is a challenge and yet it is crucial for public relations, brand building, and corporate communications.If your organization or business is overwhelmed by the prospect of this, Vee Track is here to help! We are a team of highly qualified media professionals dedicated to providing comprehensive and detailed reports from a variety of print sources that are relevant to your business. We keep track of relevant information from newspapers, magazines, periodicals, newsletters, etc.

We provide:

  • Customized tracking based on specific keywords, locality, your company, your competition, specific industries, etc.
  • We track information 24x7
  • A Daily Media Monitor is emailed to you by 10 a.m. IST
  • Daily summary of news clips tracked and the details are uploaded onto our online portal by 9:30 a.m.
  • Article coverage details, key takeaway analysis, sentiments, etc.

Our print media tracking and monitoring service meets our client expectations 100%. We achieve this by using our proprietary technology and state-of-the-art tracking and monitoring tools. We guarantee that the news you need and value will be at your fingertips 24x7.

Blog

Embrace Social Media Monitoring for Better Law & Enforcement

To head off unruly crowd sentiment over social media and to detect advance possible mass gatherings before it descends on the city soil, Mumbai Police have set up a social media monitoring facility [Indian Express report here]. First of its kind in India from a law enforcement unit, The Social Media Lab will monitor Facebook, Twitter, Google+ and other prominent social media platforms to measure changes in mass moods and track matters concerning public law and order.
Case Studies
Monitoring and Measuring the ROI & team's effectiveness by using actionable insights
Client: A major automobile firm involved in the design, development, manufacturing, marketing, and selling of motor vehicles.
How to Navigate the Product Crisis Storm with Social Media Monitoring
Client: A Major Insurance Firm. A company that provides and sells insurance.